My niece, Rachel, is coming to stay with me for about 6 weeks this summer. I have a couple hours a day worth of work for her, but I'm looking for work for her to do with the other attorneys or other professional offices. She's a senior in high school; already taking college courses.
Good kid, great personality, quick learner and is very organized.
Please let me know if you have any upcoming projects which she can help out with. She's trying to earn money for senior year, and a trip to Japan with her class next Spring.
I suggest you don't loan her out. You have the opportunity to give her some real life skills, spend time with her and generate REAL dollar returns to your firm.
High School students are brilliant on the Internet.
Here are 10 suggestions for a bright, energetic, low cost family)employee.
1) Have her work on improving you web sites optimization by posting your firm info all around the Internet.
If your web page needs updating have her contact and work with Jesse or Kevin at
Sysconn New Media, Inc. 912-356-9920 www.sysconn.com They are the best!
2) She can research topics or use your existing client letters and she can draft a number of blogs for your review and then you will have many blogs to periodically post later to keep your web page moving with new materials.
3) Have her link your blog posts with twitter so your blogs go to other places with RSS feed (example your blogs go to Face book).
4) She can hand write thank you notes to clients, former clients, doctors and other contacts, for your review and signature, to improve your case referrals.
5) She can create power point presentations for you and then she can call and schedule community service lunch talks for you to speak to organizations.
I often speak on car insurance, subrogation, uninsured coverage, real estate, investing, private lending, and marketing. Lions Club, Elks club, Rotary club, Churches, they are endless.
She can submit announcements to the news media that you are doing these talks as a community service.Then an announcement in the business section after you do each talk.
This gets you known in the community, (Top of the mind awareness) provides a community service and gets referrals.
6) She can go to other lawyers web pages to research them and then she can write a summary endorsement for you to place on www.avvo.com, many will return the favor and boost your ratings. Some will remember you on case referrals. Start with me :>)
7) or You can use that same information (#5 above) to "spotlight" other lawyers on your web page, who practice in other areas of the law and who are not competing with you. Good info for the public, builds your relationship and referral base with other lawyers, and a nice thing to do.
8) Have her set up a system like send out cards, build templates for different occasions and build you mailing list by uploading your current and past clients and all contacts data bases.
Here is how I have done it. http://www.spivalaw.com/spiva/blog/marketing-for-public-relations-and-to...
9) You can read articles at http://www.atticusonline.com
or consult with Ken Hardison and join http://www.pilmma.org for other ideas of a marketing assistant.
OR , my favorite...
10) Send her to me and I will keep her busy night and day. :>)
Seriously, after she is trained and doing such things, when she returns to school you can have her continue to be a marketing assistant, she can operate with remote access or as a virtual assistant. You can deduct a part time salary to help your niece.
This will give you more contact and communications with your niece that probably any other time in her life. You can mentor her. Time you give a loved one is the most valuable gift.
Keep in mind you can also pay her with benefits that don't go on payroll taxes, ie gas mileage (deductible for you and no tax to her), provide a cell phone, health insurance, housing costs for a temp job, ...(unfortunately no longer can provide gym membership)... under some circumstances you can pay school costs...
The traffic to your web site and new case referrals she generates for you ... one case would generate a year or two of a part time salary. win, win, win.
No animals were harmed in writing this email.
MAKE IT A GREAT DAY!!!
“If good lawyers don't market, then only bad ones will do so.”